Getting Started

Learn the content pipeline, apply a ready-made workflow preset, or build your own automations—including Agentic Transform for document-to-graphic posts.

Content flow overview

Content Shifted moves work from intake → transform → schedule → publish.

Collect

Data sources & uploads

Transform

AI & media workflows

Automate

Chains & schedules

Distribute

Post to social

Understanding content states

Every file moves through these states as automations and posters run.

Staged

Collected, not ready

  • Manual uploads
  • Scraped or API content
  • Raw documents & images

Next: transformation

Processed

Transformed mid-chain

  • Output of an automation step
  • Feeds the next node in a chain
  • Not the final post yet

Next: more transforms or ready for distribution

Ready for distribution

Ready to publish

  • Leaf/final deliverable
  • Composed graphics & overlays
  • Eligible for automated posting

Next: automated posting

Distributed

Already posted

  • Live on Instagram / TikTok
  • Captions & hashtags applied
  • Tracked in activity

Status: done

Workflow presets

Workflow presets are ready-made automation graphs: inputs, transformations, templates, and canvas wiring in one apply step. Use them when you want a known format without building the chain node-by-node.

Open Workflow Presets from the sidebar (or when creating a chain), preview the graph, then apply it to a project. Customize prompts, swap stock assets, and run.

Website Service Ads

Site URL → Instagram promo ads

For service businesses: paste your site URL to import offerings, benefits, CTA, logo & brand styles, then generate square Instagram ads that promote what you do with a clear call to action.

Website App Review

Site URL → app review video

Paste an app/SaaS URL: import App Profile and Presenter Persona, capture a page screenshot, generate a host portrait, lip-sync a short review, and compose a vertical showcase video.

Split Screen Presenter

Script → presenter video

Script from an API → topic B-roll + lip-synced presenter → vertical split-screen merge.

Clip Dual Screen

Long video → clips

Cut highlight clips from long-form video and merge each with a player lane for social.

Blog Post

Brief → article doc

Topic brief → article copy + images → assemble an editable blog document.

Fastest path: create a project → browse Workflow Presets → apply one → replace stock knowledge/assets with yours → run the chain.

Data sources

Data sources gather content on a schedule and land it in your project as Staged.

Types

  • API requests — e.g. OpenAI text/image generators
  • Web screenshots — capture pages automatically
  • Text scraping — extract page copy

How they run

  • Configure URL or endpoint once
  • Pick a frequency (hourly → weekly)
  • New files show up staged for workflows
Start with one screenshot or API source before stacking complex integrations.

Automated workflows & transformations

Transformations turn Staged content into Processed mid-chain outputs or Ready for distribution deliverables. Build them yourself on the canvas, or start from a workflow preset.

Common transformation types

  • Text to Text — rewrite, summarize, extract
  • Text to Image — generate backgrounds
  • Text Overlay — headline layer on an image
  • Merge Layers — compose stack / templates
  • Agentic Transform — agent plans the graphic pipeline
  • Video & audio — text/image→video, lip-sync, TTS

Good fits

  • Tip graphics from articles or site copy
  • Brand posts from a knowledge file
  • Captions from product photography
  • Presenter / dual-screen social video

Agentic Transform

For document inputs, Agentic Transform follows your instructions and chooses tools to produce a social graphic—then vision-checks that the overlay text is readable.

  1. Text to Image — background / illustration (no on-image text in the prompt)
  2. Text Overlay — styled headline sized to the canvas
  3. Compose (stack) — merge background + overlay

If vision QA rejects the result, the agent retries with better size, contrast, or shorter copy. Agent steps appear in the activity feed.

Example: paste a short article → Agentic Transform builds a tip graphic → ready for posting.

Automated posting

Posters publish Ready for distribution content to connected social accounts on a schedule.

Setup

  • Connect Instagram (Integrations)
  • Pick the project
  • Choose times & caption style

Cadence

  • Daily, weekly, or custom rules
  • Only processed content is eligible
Confirm transformations (or your preset chain) are producing good outputs before you enable posting.

Quick start

Option A — Workflow preset

  1. Create a project
  2. Open Workflow Presets
  3. Preview and apply a preset (e.g. Website Service Ads or Website App Review)
  4. Replace stock knowledge / assets with yours
  5. Run the chain from the canvas

Option B — Build from scratch

  1. Add a data source or upload a document
  2. Add an automation: Agentic Transform or Text to Image → Overlay → Merge
  3. Write clear graphic instructions
  4. Connect posting when outputs look right

Tips for success

Quality

  • Prefer short headlines for on-image text
  • Test one run before scheduling
  • Watch Activity Logs for agent / transform errors
  • Customize preset prompts to your brand voice

Publishing

  • Post consistently, not constantly
  • Match hashtags to your niche
  • Keep a few slots for manual posts

Ready to build?

Browse presets for a head start, or dig into optimization tips next.

Best Practices
Request beta access Sign in

Email support@contentshifted.com for beta access. Public signup opens end of august.